EA‘s CFO Blake Jorgensen has stated that future EA games will all include microtransactions.
It was during the Morgan Stanley Technology, Media, and Telecom Conference that Jorgensen stated the following:
“We’re building into all of our games the ability to pay for things along the way, either to get to a higher level to buy a new character, to buy a truck, a gun, whatever it might be, and consumers are enjoying and embracing that way of the business.”
What do you think of this announcement? Do you feel like EA is heading down a path of no-return with their blatant announcement?
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